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Ad Spent

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We monitor Advertising Expenditure!

TV, Radio, Press, Outdoor and Online Advertising. Top Spenders, Top Categories, Top Media, First time Clients, Seasonal spent and a lot more

Data and Insights for Brands, Agencies and for Media Owners

TV Advertising Monitoring

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Radio Advertising Monitoring

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Outdoor Advertising Monitoring

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Press Advertising Monitoring

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Local Websites Ad Monitoring

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Google Ads Monitoring

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We monitor advertising across all channels and compile data insights to help agencies, brands and media owners  analyze advertising expenditure for a large variety of tasks. 

Data Insights

KEEP SCROLING

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Reporting for Traditional and Digital Agencies

Advertising Expenditure Report with data on Advertisers, Brands, Product Categories, Market Sectors, Media, Campaigns and a lot more. Monitor your own campaigns, insights on your own adverts and prospecting. 

32%

44%

53%

21%

27%

02

Reporting for Media Owners

Comprehensive view of market trends, advertising performance, and competitive positioning. Media owners be able to see where advertisers are allocating their budgets and this will help optimize sales strategies, tailor offerings to attract more advertisers, and increase revenue. Additionally, having access to data on both traditional and online media expenditure allows media owners to identify emerging opportunities, adapt to shifts in advertiser preferences, and maintain a competitive edge in an increasingly fragmented media landscape.

2

+

2

4

+

4

8

+

8

16

+

16

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Reporting for Brands!

By analyzing where and how much competitors are investing in advertising, including pan-European google ads monitoring, brands can make informed decisions about their own media planning and budgeting to maximize their return on investment. Additionally, access to this data allows brands to compare spent across different media.

87K

27%

01

Competitive
Monitoring

Our advertising expenditure Reports can help you understand all aspects of competitive advertising. You will be able to see where your competitors are advertising and how much they are spending. Insights into successful competitor campaigns provide a benchmark and help refine your own strategies to maximize impact, adopt best practices, avoid mistakes, and craft innovative campaigns.

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Enhance
Client Pitches

Data on competitor advertising  or category spending can be a powerful tool in client pitches and meetings. You can present potential clients with insights on their industry’s advertising landscape, showcasing how your proposals can provide a better solution for your prospect. 

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New-Market
Opportunities

By analyzing trends in competitor advertising spend, media owners can identify emerging market opportunities or underserved segments. For instance, if certain industries are increasing their spend on digital platforms, media owners can develop targeted advertising solutions to capture this growing demand, ensuring they remain relevant in a rapidly evolving media landscape.

Use case

More Reports

New Campaigns

Lists all new marketing campaigns which begun during a specific date range. Click below to see more.

Top Advertisers

This report lists advertising expenditure by advertiser, and by media type.  Click below to see more.

Industry Analysis

This reports lists advertising expenditure by industry and by media type. Click below to see more.

Competition

Lists all the adverts aired by a specific advertiser or product category. Click below to see more.

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Advertising Expenditure?

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We are the most comprehensive media monitoring service in the Greek speaking world. 

With easy to read reports, our data can help you personalize your pitch, and add more value to  your campaigns.  Our tools store and analyze more than 300 product categories and more than 35,000 products advertised. 

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