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For agencies and Brands

Our reporting, helps you track and analyze the ad spend of all competitors in a specific industry, across multiple media channels, helping you stay informed about market trends and competitive strategies

Reporting

Our reporting includes advertising expenditure reports on each competitor, year on year comparisons, media used, and shares of voice. 

Dashboard

Access to our industry dashboard includes summarized advertising expenditure data on all competitors along with access to actual adverts, and year on year analysis.

New Campaign Alerts

A notification service going out whenever a new advert, related to the industry we monitor, airs for the first time.

Advert Bank

Our clients have access to a live advert bank which includes adverts of all competitors in all media, for the past 5 years.

Sector Analysis

This visual provides a detailed analysis of advertising expenditure within the insurance sector for 2024, covering over 40 competitors in a highly competitive market. The chart displays the advertising spend of 7 key players in the industry and how they allocate their budgets across various media channels including TV, radio, press, outdoor, and online advertising

Insurance Advertisers Bar chart Cyprus.png

Seasonality

This section reveals seasonality patterns among advertisers. You can easily spot highs and lows in advertising expenditure, benchmark against the competition, and react to competitor's move much quicker.

Advertising Expenditure Monthly Trendlines.png

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Key players

This visual provides a breakdown of advertising share by key players in the market, allowing businesses to compare their share of voice against the competition. The report helps identify market leaders and emerging trends, enabling companies to refine their strategic planning and find new opportunities for differentiation.

Insurance Advertisers Cyprus.png

By Advertiser

This section provides an in-depth evaluation of advertising expenditure by individual advertisers, broken down by the products advertised. The doughnut charts display key metrics such as the number of active ads, year-on-year comparisons, and changes in product advertising.

Insurance Advertisers Cyprus analysis by advertiser.png

Products advertised

This section shows the breakdown in advertising expenditure by media types, such as TV, Radio, Press, Online Advertising etc. Our tools cover all online and offline media such as Google ads, Social Media and local websites adverts.

Insurance Products Advertised.png

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Biggest gainers

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New Campaigns

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Media Analysis

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Google Ads Monitoring

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Lead Generation

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Advert Bank

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First time Advertisers

Select any one of the sections below to see more on our Reporting.

Trends

This section shows the yearly trends in advertising for all competitors in the market going back up to 4 years.

Industry Advertisers Trendline yearly.png

Ad- Copy

This section allows you to review your competitor's adverts. You get full access to all adverts of all competitors from all media including TV, Radio, Press, Outdoor, Online, Google ads, Social Media and Local Websites.

Ad Copy CommRadar Advertising Portal.png
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